Author: Phyllis Mills


Posted ByPhyllis Mills Category Default Date

Whether it’s a tech startups, a small entrepreneurs, or an initiative within a large corporation, launching an enterprise is always a hit-or-miss proposition. The traditional start-up idea includes chalking out a business plan, pitching it to investors, getting hold of a team, introducing a product and selling it the best …

Posted ByPhyllis Mills Category Default Date

Start-ups are known for their innovation, creativity and the relentless energy to do something that was never done before. When you think of an idea and feel that it has the potential to become a good business, you are natural to feel enthusiastic about it and discuss it with every …

Posted ByPhyllis Mills Category Default Date

Introducing the world’s first guide on data ethics in advertising is WFA or the World Federation of Advertisers. It’s basically a brand’s guide on what you should and shouldn’t do with the data your brand collects from target audiences. This comes after the second anniversary of the ground-breaking GDPR ruling …

Posted ByPhyllis Mills Category Default Date

As old as the open internet itself, ransomware made some notable headlines in 2017. WannaCry, NotPetya and Bad Rabbit all led the news cycle, and many companies were hit hard. As one of our leading trends to watch for 2018, we expect ransomware to make headlines again. The growth of cryptocurrencies, …